VIDEO PREMIERE: Boyfriend “UDONWANIT”

Boyfriend

Boyfriend is back, and we’re all in trouble. Last May, she got down and dirty with an ode to digital stimulation, and the risqué rapstress has done it again. Teaming up with fellow New Orleans hornballs SexParty for “UDONWANIT,” the raucous bounce-tinged track taunts and tantalizes as only this pairing could.

This time around, Boyfriend’s shed some of her quirkiness for a little edge. Thudding beats and aggressive synths form the undulating backbone of the song, while vocals take on a gritty affect as verses alternate between Boyfriend and her bawdy pals. “SexParty typically has a punk edge to their music, and I was really excited about making something harsh, abrasive even,” Boyfriend says of the song. With the music itself echoing the antagonistic vibe of the lyrics, it was only natural they’d make a clip that matched.

“SexParty and I had this deal going where I’d direct their music videos and they’d produce my tracks. This is a glorious converging of those efforts,” Boyfriend explains, and the result is an Office Space homage with the feature-warping affects of Soundgarden’s iconic “Black Hole Sun” video. “I wanted the video to be visually assaulting, bright – as if we’d just quit our day jobs and headed off to exact revenge on these defunct machines that had us trapped. ‘UDONWANIT’ is an exercise in office catharsis.”

The video was edited by Caitlin Richard, whom Boyfriend has known since middle school. “We’ve been getting together and making weird videos ever since we got our periods,” she says. The track is the first from an EP slated for release sometime this fall, and Boyfriend will be taking the new material out on the road when she tours the Southeast in mid-November. In addition to more production from SexParty, the EP will feature a guest appearance from Phoenix metal-drummer-turned-female-rapper Miny.

Check out the video below, premiering exclusively on AudioFemme.

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