VIDEO REVIEW: Sylvan Esso “Play It Right”

 

play it right

Sylvan Esso certainly isn’t the first act to pepper electronica with folk undertones but their combination is particularly intriguing to say the least. It is pure and honest while still managing to uplift listeners and make them wanna move. The North Carolina duo released “Play It Right” via soundcloud last year and built a ton of buzz around it, but the song never got a proper video – until now. Ahead of the May 13th release of their debut LP on Partisan Records, the video highlights the simplicity of the song’s elements by echoing the track’s minimalistic vibe. Splashes of light wash over vocalist Amelia Meath, synth wizard Nick Sanborn, and two dancers, illuminating just enough to pierce the darkness of the set. Meath’s exuberant dance moves look hip-hop inspired, yet remain polished and graceful, like that of a ballet dancer; selected scenes employ slow motion to highlight both her elegance and the drama of the song, heightened as the track progresses and the dancers submerge themselves in the music. The visuals are captivating without being over-stimulating, a definite rarity when it comes to music videos. With a track this good, elaborate sets and costumes aren’t needed – Sylvan Esso basking in their own spotlights are engaging enough to grab our attention and keep it there.