Kristen Castro, singer-songwriter and co-founder of indie-country trio Maybe April, drops off a captivating, beautiful new clip for her solo single “Bloom” today. The self-produced and edited visual uses natural imagery and hypnotic colors to create a vibrant world that exists within Castro’s hair.
“I wrote ‘Bloom’ in reflection of opening my eyes to the basic beauty and rebirth found in nature,” Castro explained about the song. “The lyric ‘Flowers don’t get to give up’ came from walking through a field of poppies in my hometown in California that wildfires had burned the year before. It was a superbloom and the sight overtook my senses, especially after contemplating how to get out of a dark space.”
Since leaving Maybe April this February, she’s released her debut solo effort and Keith Urban-inspired, “Fool For You,” now followed by “Bloom” and soon-to-be-released singles “Indigo” and “Surrender.”
The “Bloom” clip combines lustrous visuals over Castro’s delicate voice. The minimal production enhances the airy and upbeat single, driven by a synth and guitar-heavy beat. Castro proves her vocal versatility with this song, which differs from her former country twang and dives head first into lighthearted dream pop.
Castro will also be making her solo performing debut at a string of shows this fall, starting at the Mile of Music Festival on August 1, throughout Wisconsin and Colorado.
Watch the dreamy new video for “Bloom” below.